My page Salt Lake Sites- Halloween used to have the top listing in Google and Yahoo. Multiple weeks of downtime at my web host pretty much wiped me out of the search engines.
This top spot gives insight into seasonal web traffic flows.
I admit, the data is disappointing. The top position on Google and Yahoo only delivered 1800 hits in October. I got just under 70 hits per day in the week before Halloween.
There is nothing really that compelling about my list of Halloween attractions (other than it's more complete than competitors). I thought the position in Google would have delivered more traffic. Let's see, I usually get a $1.50 in ad revenue for every thousand hits. The keyword position itself is only worth about two dollars. I just liked that I was getting a predictable spike.
I do have a costume affiliate -- Costume Craze. My affiliate stats says I've sent them 1266 hits since 2006. I've sold 11 costumes and made $50.33. Targetted local traffic is slightly more lucrative than random traffic.
In conclusion. Local web sites do not pay off, but data is fun regardless, and, yes, this post was just a pathetic attempt to recapture a decent spot on Google for 2011 so that I will have another Halloween Spike in my chart.